Advertiser FAQs2020-08-04T14:08:32-05:00

Advertiser FAQs

How much does an ad campaign cost?2020-08-03T13:30:42-05:00

Campaigns are priced based on the number of vehicles you want, the duration of your campaign, and where you’d like to target. Generally, per vehicle pricing is between $125 and $225 per month. You can always give us a call at (833) 237-5469 to discuss your needs and get exact pricing or fill out our quote form!

What kind of drivers will be selected for my campaign?2020-06-17T14:19:53-05:00

Each campaign is fully customizable based on your requirements. Our drivers are typically rideshare drivers, delivery drivers, or high mileage commuters. In certain circumstances, we use strategically placed drivers such as individuals who work at busy gas stations – our clients see great results from cars parked at gas stations, malls, and other high-traffic areas.

How do I know that my ad is on the road and not been tampered with?2020-02-06T17:13:23-05:00

We generate unique, random codes that drivers must write on a piece of paper, place next to their ad, and take a picture of every month. We also match each month’s photo to the initial photo we take at the time of installation.

How big are the ads?2020-02-06T17:14:46-05:00

Our ads are 30″x15” to maximize surface area while fitting on every type of vehicle’s back window.

Can you get me any number of drivers? In any market?2020-01-16T15:44:42-05:00

Yes, and yes. We literally have access to an unlimited number of drivers and have the ability to deploy campaigns in ANY market.

Can I get an exclusive contract?2020-01-16T15:49:20-05:00

We usually don’t offer complete exclusivity agreements, but we are willing to offer you the right of first refusal over your competitors.

Who designs the ad?2020-06-17T14:22:23-05:00

We design your ad at no additional cost. We have a very experienced graphic design team specializing in maximizing the impact of outdoor ads. Usually, all we need is a high resolution image of your logo.

What if I don’t like your design?2020-01-16T16:07:33-05:00

We will consult with you about your design, as many times (within reason) as it takes till you’re happy. We WILL NEVER deploy an ad that you’re not totally in love with.

Do you have minimums?2020-06-17T14:23:45-05:00

Yes. Our minimum contract volume is 20 cars for six months. We don’t recommend using fewer cars or advertising for a shorter duration to ensure that the results of the campaign are clear and attributable to ADSKINZ.

Will you put ads on my car or my employees’ cars?2020-01-16T16:33:58-05:00

Absolutely! We’re happy to provide you and your employees ads at the cost of production, which is usually around $100 per ad.

What happens if an ad is damaged?2020-01-16T16:45:30-05:00

We use highly-durable material for your ads, but in the off chance they are damaged, we will gladly replace them at no additional cost to you. We constantly monitor the condition of all our drivers’ ads to ensure your ads are in pristine condition.

Do these ads fade?2020-01-16T16:47:57-05:00

No, we use fade-resistant material! They look just as good on month 12 as they do on the day of installation. If for some reason they do fade, we’ll replace them FOR FREE.

Are there any limits to your print capabilities?2020-01-16T16:50:06-05:00

Not really, at least none that we can think of! We can usually print any color, image, or design you’d like. We can even put your face on the ad!

How many designs can we run?2020-01-16T17:01:56-05:00

We’ll design as many ad variations as you want at no additional cost; however, we recommend using no more than one ad variation per 50 cars so each one’s results can be accurately measured.

How long does it take to start my ad campaign?2020-01-17T10:19:24-05:00

We usually ask for 30-60 days from date you approve you ad design, depending on where you want to run your ads and how many cars you’d like. We typically take much less time than that.

How do you track results?2020-01-17T10:29:55-05:00

We recommend having a dedicated phone number for your ADSKINZ ads and asking your customers how they heard about you (they’re pretty quick to remember seeing an ad on the back fo a car!). We can also help you with call-tracking and website and social media analytics.

  • Case in point, one of our customers deployed cars using a dedicated phone number. Their initial ad campaign consisted of 20 cars for three months. They also launched billboards in the same area using a different dedicated phone number. After about six weeks, they saw a 5-to-1 ratio of inbound calls generated by ADSKINZ compared to the billboards. Just a month and a half into the contract, they called us back and quadrupled their car coverage. Within the first year, they have grown to over 200 cars in multiple Florida markets.
How do I know drivers are driving appropriately?2020-01-17T10:40:33-05:00

Next to each ad, we place a sticker that says:

“How is my driving? 1-833-ADSKINZ Car#____.”

Every car is assigned a unique number allowing them to be identified in the event that they are driving poorly. If we receive a complaint about a driver, they are removed from the campaign and replaced at no cost immediately.

We have a zero-tolerance policy and take driver conduct extremely seriously.

What happens if one of our drivers removed their advertisement?2020-01-17T10:44:02-05:00

We continuously monitor drivers to ensure your ads haven’t been tampered with. Just prior to them receiving their monthly payment, they need to submit a proof photo with a randomly generated code attached to it. That code is only good for 48hrs. If they do not submit that photo, they are removed from the campaign, and a new driver takes their place – that 30 period is started over with the new driver. So, you always have exactly what you pay for!

Do you have a partnership with UBER, Lyft or any other rideshare company?2020-01-17T12:41:45-05:00

No. All rideshare drivers are independent subcontractors. Rideshare companies can’t tell a driver to or not to have an ad on their car since they don’t own the car and the driver isn’t an employee. There’s been a legal precedent previously set in favor of drivers being able to display ads at will.

Can we have drivers pass out promotional materials?2020-01-17T12:43:25-05:00

Of course! You provide them to us and we’ll handle distribution. We can also educate the drivers on your company so when asked, they’re able to deliver the proper message!

How much is setup, production, etc.?2020-06-17T14:07:08-05:00

Absolutely nothing! We hate hidden fees and figure you probably do to, so there aren’t any.